Business Profile - Gina's Platform

Overview Features Benefits Comparison

Welcome to Gina’s Platform! It is the first personal lifestyle resource center connecting lifestyle style professionals with potential clients and vice versa. The platform will be the first of its kind with over 90 million potential users.

Gina's software is a free mobile app designed for both you and your clients to communicate, schedule and pay invoices.

Capabilities include:

Scheduler: Instantly drives consumers to secure an appointment while also allowing the professional to manage their schedule.
CRM: Provides a full customer management tool with scheduling, billing, messaging and more.
Payment Center: Offers Point of Sale and invoicing at an incredible industry low of 2.52% credit card fee. Get the best credit card processing deal in the industry with no contracts, no fees, free reader and a low, low 2.52% processing rate. No fine print!
Marketing Services: Full collection of marketing templates to help your tenants increase their client base through exclusively designed digital tools like a free professional website with booking.
Revenue Snapshot: Daily sales/expense tracker helps you manage your business to ensure financial success.
Lifestyle News: Daily news highlighting trends with direct links to targeted service professionals.

How Does It Work?

Click "Get Started" to begin setting up your basic business profile. At the end of the setup process you will be instructed to download the Gina's Platform App. We currently offer iOS and Android apps that work on both phones and tablets. After downloading the app, continue with the setup process and learn about how to use the app by viewing the Video Tutorials.

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Overview Features Benefits Comparison

FULL FEATURED BUSINESS APP

The lifestyle professionals mobile app is designed to be a business management and marketing system. It contains all the features that assist the pro with their day to day activities and marketing needs.

CLIENT MANAGEMENT

The client management features keep the lifestyle professionals’ clientele information safely stored in a secure cloud environment. Within this feature, the tenant can also quickly create appointments, call the client, or text message the client via their native text messaging system or via the s3 text messenger.

Client contact information can either be manually input into the system or imported through the professionals mobile app or existing scheduling system.

CLIENT HISTORY AND NOTES

Within the client management system, lifestyle professionals have access to historical information relating to each client. All past invoices can also be easily viewed. Reports show clients ranked by revenue, grouped by services and products purchased and more.

An unlimited note size is available to record client formulas and other important information.

In addition, clients can be segmented into “folders” in order to be sent texts and emails. Birthday and appointment reminders are automatically sent.

ADVANCED APPOINTMENT SCHEDULING

The appointment system is one of the most advanced professional scheduling systems on the market. It contains an easy-to access calendar that gives the professional multiple ways to view their daily, weekly, or monthly schedule. Schedule segments can be blocked out.

The lifestyle professional has the option to give their clientele the ability to book themselves via the client app or keep their calendars private and have the client request dates/times.

IN-APP MESSENGER

The text messenger is unique to Gina’s Platform and allows the lifestyle professional to toggle back and forth between their text message and calendar. This feature also allows the professional to keep their personal text messaging system separate from their business.

Message streams allow for an exchange of photos and promotions.

EASY TO USE POINT OF SALE

Industry low 2.52% credit card rates
no transaction fees
no monthly fees
no minimum volume
amex included
no contracts

The point of sale system offers a quick and easy-to-use system for lifestyle professionals with features that include a cash-discount option for those not wanting to pay credit card processing rates and an invoicing system.

The client has the ability to pay via point of sale reader, their mobile app or on the professional’s free webpage.

REVENUE TRACKING AND INVENTORY MANAGEMENT

The revenue tracking feature helps a lifestyle professional keep track of not only revenues they have made in the past, but also gives them an estimate of what kind of revenue they can expect in the future . Future projected revenues are based on appointments set in their calendar.

This is a valuable tool for professionals because it helps them keep a tab on their business revenues. Ex: if the app is showing that they are behind in the month – then they can increase marketing.

CLIENT APP

The system includes a free client app where clients can log in and set up or request their own appointments (depending on which option you choose). Clients can also pay invoices and perform in-app texting. Picture portfolio, promotions and testimonial features are included. In addition, the app provides Lifestyle articles, podcasts and videos of topics that are of interest.

FREE WEBSITE

An individual website is provided where clients can set up or request an appointment (depending on option chosen). Picture portfolio, promotions and testimonial features complete the full featured customizable website.

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Overview Features Benefits Comparison

HYBRID MOBILE APP

Our mobile app is a "hybrid" app that runs on your mobile device and your data resides in "The Cloud". All your appointments, client information, payment information and more is stored safely and securely in The Cloud. This is important because you no longer have to worry about losing or accidentally destroying your phone. To gain access back to all your information just download the app from the Appstore (IOS or Android) on a new or borrowed mobile device and log in. Within a minute or two all your data is back ready for you to use. What's more, you can have the app on multiple mobile devices and the information is automatically instantly synced between them.

SAFE
SECURE
ALWAYS THERE

SCHEDULING APPOINTMENTS

Scheduling appointments with an app makes life a whole lot easier! Getting off paper scheduling an onto our app doesn't have to be scary process. We are here to help personally guide you through the process. Once you convert to Gina's Platform, you will discover the many advantages of app booking you may not have thought important ... until now.

Based on your settings, your clients can either book their own appointment or request a certain appointment date and time.
If you choose the option to allow your clients to book themselves, your schedule just fills automatically, saving you a lot of time focusing on your craft and not on negotiating client schedules.
Your clients can check their appointment any time on your free webpage or their app so they don't have to call and ask you.
Clients are sent one or two (optional) confirmation reminders to make sure they know their appointment is coming up. You are shown who has done this so you don't have to text or call back and forth for confirmations.
If you are running behind or need to cancel all remaining appointments for today or tomorrow, you can do so with just one app email.
The Gina's Platform app looks at your future appointments and using your pricing data calculates how much money you can expect to make next week and next month.

EXCELLENT CLIENT RELATIONSHIPS

Having your clients on Gina's Platform and making appointments with them is only part of the story. There are other important reasons to use Gina's Platform like these...

Once your clients log into either your free website or app, when they change their email address or phone number it is automatically updated in your information.
You can "in app" text with your clients anytime if you like. This means you can avoid using your personal phone texting.
Client information such as their hair color formulas, what you did last time for them and how it turned out, and any personal information like a new puppy for example can be stored in client notes. Many review this just before an appointment to have meaningful conversations with their clients. This is excellent customer service.
All your client's invoices and past appointments are at your fingertips.
With mass emailing and texting you can text all or part of your clients in one easy step.
Clients can be segmented into "folders" where you can mass email and text only the ones you want to.
Your clients credit card is stored safely on file so you can easily charge them for missing appointments or pre-paying for hair extensions or color products with their permission.
Customized birthday messages are automatically sent to your clients to keep you fresh in their minds.
If you haven't had an appointment with a client in some time, an email message is automatically sent to them to remind them to come back. You can provide a promotional coupon to entice them to give you another appointment.

CHARGING YOUR CLIENTS

Accepting payment for your services and products has never been easier. We carefully studied other software and found them too difficult to find how to do things like split checks. Gina's Platform is much easier to use because all payment options are on one page. Here are the benefits of using Gina's Platform...

Recording cash, credit or check payments is essential for any business. Gina's Platform makes it extremely easy to enter this information. In most cases, the information has already defaulted from the appointment information and all that is needed is to confirm the entry.
Complex functions like merging tickets, splitting tickets between credit and cash and percent coupons and discount calculations become simple tasks.
Sales tax for products is automatically applied. Sales tax reports by quarter are at your fingertips, making sales tax time a snap.
Requests for payments in advance or services or purchase of product are emailed and or texted to your clients so they can pay them online.
Credit card processing is 2.52% (chip or swiped) with no transaction fees, no monthly fees and no contracts. Be aware of the fine print on our competitors. We truly are the lowest with no hidden fees.
With the Cash Discount option, your clients pay for using their credit cards. This means it costs you absolutely nothing to take credit cards.
Inventory is recorded and depleted when a product sells. Reports can show how much profit you made.

GROWING YOUR BUSINESS

Congratulations! You "hung up your shingle" and started your very own business. Next you need to project a professional image and get clients. Gina's Platform is here to help.

A free professional, simple to use website is provided with your account. Your clients can book online just like big companies can. They can also view your portfolio, your promotions and add testimonials.
Your profile is automatically added to Gina's Platform website where it is exposed to millions of people seeking your services.
Social media tools are provided to share your free website and profile.
"Book Now" buttons can be added to your social media accounts so that new and existing clients have easy access to your services and products.
Once you have your new client, client relationship tools mentioned above help keep you connected and a part of your client's regular life.
You can add promotions to become part of "Gina's Deals" that will attract new clients to your budding business.

KEEPING IT TOGETHER

You're on your way to becoming a successful entrepreneur! How can Gina's Platform help keep you on track?

The app has a "Today" and "Tomorrow" page (swiping to the left). These will help you plan and prepare for the remainder of your day and tomorrow ahead of time.
Use the system to track all your service and product charges. This makes reporting for taxes easy.
Keep your clients engaged. Send out mass emails and texts to remind them you appreciate their business. Happy Holiday messages are always welcome.
Studies show that people spend more money and leave better tips when they pay with credit cards. Encourage credit card use.
Everyone wants to feel special. You sincerely care about your clients. Use the client notes to record personal details about them. Refer to your notes before their session to remind yourself of spouse and children's names and special events in their life.

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Overview Features Benefits Comparison

Matrix to show comparison between Gina's Platform features and competition

	Gina's Platform	Vagaro	Mindbody	Styleseat	Booker	Square	Rosy	Schedulicity	Gloss Genius
Monthly Fee	$0	$65/mo +	$125/mo +	$35/mo +	$129/mon+	Free +	$29/mo +	$40/mo +	$25/mo
Credit Card Processing	2.52%	varies	2.75% + $.25	2.75%	$10/mo+$.25+%	2.6% +$.10	2.65% +$.15	2.85% +.25	2.6%
Business Related Articles and Content
Mobile App For Professionals						IOS Only
Mobile App For Clients					($30/mo)
Appointment Booking
Promotions and Specials						($25/mo)
Reports						($25/mo)
Email, Text and Push Reminders	($5/mo text)					($25/mo)		($10/mo)
In-app Texting
Online Web Booking					$ per appt	($25/mo)	(+$8/mo)
Automated Marketing		$	$	$	$	($15/mo + .10/per)	$	($25/mo)
Gina Lead Generation
Product Sales		($10/mo)				($60/mo)
Inventory Management
Customized Websites		($10/mo)	$	$	$	$	$	$
Covid19 Information
Gina's Prescription Disc. Card
Unique Educational Content
Exclusive Product Discounts*
Spec. Reduced Rate Services*

* Coming in 2021
Note: The chart above is for illustration purposes only and reflects the programs offered by each corresponding vendor with pricing and services published online as of 16 January 2020. At any given time the pricing and services for the competitors could change.

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